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Home Research Tools Internet Surveys

Internet Surveys

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MWI has been conducting Internet surveys for almost ten years.  In hundreds of projects annually, we interview from client-supplied databases as well as panels of "opt-in" participants nationally, regionally and locally with specifically requested demographics and product usage.

One key to success in Internet surveys is knowing the availability and quantities of valid e-mail addresses within the demographic, product usage and geographic target audience you wish to interview, as well as the appropriateness of a sample consisting of only web-active respondents.  If non web-active respondents are an important part of your target audience, then telephone surveying may be a better choice.

Another key is wether or not the survey can be handled as a self-administered questionnaire (which a web survey is), or if you need the "presence" of an interviewer to ask probing and follow-up diagnostic questions.

 

 Our Internet Survey system offers:

  • Leading-edge technology affording complete control over content and timing
  • Controlled broadcasting of e-mail invitations
  • Protected layers which ensure secure data
  • No limits of a proprietary panel
  • The ability to assign controls so that each respondent participates only once
  • Capabilities for embedding streaming audio and/or video (e.g. commercials)
  • The ability to provide a link from your site for participation and/or to your site for evaluation
  • Resources to provide topline data any time during data collection

 

For more information or a quote on our internet surveys services CLICK HERE